About Garden ID
A European outdoor decoration brand, designed to inspire gardens and sustainably support distributors.
Contact us
About Garden ID
A European outdoor decoration brand, designed to inspire gardens and sustainably support distributors.
Contact us
Garden ID, creator of decorative garden worlds
Garden ID is a European outdoor decoration brand that designs and develops stylish, durable and distinctive collections for gardens, terraces and contemporary outdoor spaces.
Created to inspire consumers and support professionals, Garden ID primarily addresses distributors looking for a reliable, creative brand capable of generating long‑term value at the point of sale.
A brand built on over 60 years of expertise
Garden ID is the result of more than six decades of experience in the garden and outdoor decoration industry.
Originating from the Belgian family‑owned company Croix Chatelain, renowned for its know‑how, the brand benefits from in‑depth knowledge of European markets, consumer expectations and distributor requirements.
This long‑standing expertise allows Garden ID to develop coherent, well‑controlled collections that are perfectly adapted to real market conditions.
Since its creation, Garden ID has pursued a long‑term vision: building a strong, credible and sustainable brand that evolves with trends while remaining true to its foundations.
Transforming outdoor spaces into places of emotion
At Garden ID, the garden is more than a functional space.
It is a place for living, expression and personality.
Our ambition is to offer decorative objects that transform outdoor spaces into distinctive worlds, capable of creating emotion, surprise and everyday pleasure.
Each collection is designed to deliver a strong, easily recognizable and desirable identity, both for end consumers and for distributors.
Themes
Easy, Happy, Green : our ADN
Easy
Products that are easy to install, simple to understand and designed to last.
Weather resistance, practicality and reliability are at the core of our approach.
Happy
Expressive, accessible and distinctive collections that create a strong visual impact in‑store and help consumers instantly connect with the products.
Green
A constant focus on environmental impact: durable, recycled or recyclable materials, long product lifespan and a responsible vision for tomorrow’s gardens.
A reliable partner for distributors
Garden ID is first and foremost a brand designed for professionals in the garden and outdoor decoration sectors.
We support our distribution partners with:
- coherent and easy‑to‑merchandise collections
- a strong and recognizable brand identity
- regular product range renewal
- a long‑term vision that ensures stability and trust
Our goal is simple: to help distributors build a distinctive, value‑creating offer aligned with current market expectations.
The team
You are in good company.
Where to buy?
Where can you find our products near you? A trusted network of partners is ready to assist you. Easily locate a retailer using our store locator.